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Branding | Graphic Design | Essential Oils
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Do you feel disconnected from your current brand? Struggling to decide on design choices? Focusing on areas of your business that just aren't your strong suit? Not connecting with your ideal clients?

 

I partner with creative entrepreneurs to streamline their business' mission, process, and visual identity. 

Your brand is about so much more than a logo. It's everything from colour schemes, your tone of voice, and the messages you're putting out in social media, emails, and your website. A logo is great, but if you're not consistent in all areas it can be confusing for your clients. 

Rather than providing each client with just a trendy logo, my mission is to get to your roots and reflect your brand from the inside out. Whether your current visual identity isn't matching up with the quality of your business, or you have a clear direction and focus for your business but aren't quite sure how to take it to the next level visually, I'd love to chat!

 
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Timeline: 3 weeks

It's time to bring your vision to life! Get your business styled from the ground up.

Starts at $745


What's included:

  1. Brand foundations workbook and consultation
  2. Inspiration board to keep us both on the same page through the process
  3. Initial logo concepts (3) and 2 opportunities for revision
  4. Logo design (+1 submark/icon) in colour variations as needed
  5. Brand Style Guide outlining your colour palettes, fonts, and proper use of your logo in future projects
  6. Branded social media profile designs for up to 3 platforms

this is for you if:

You need a little boost to get started in your brand journey.

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Timeline: 8 weeks

Everything your business needs — stunning promotional materials and a functional website.

Starts at $1595


what's included:

  1. Everything from Brand Basics, plus...
  2. Graphic design for 4 collateral pieces of your choosing, including but not limited to: business card, brochure, post card, menu, letterhead, business forms, or slide deck
  3. Responsive Squarespace website of up to 6 pages (e-commerce available) with 3 opportunities for revision
  4. Custom icons, graphics, and illustrations as needed to incorporate your new brand throughout your website
  5. Training session and guidance in using your new website

this is for you if:

Design isn't your strong suit and you're looking for some extra help with the whole process. 

 
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CONSULTATION

Before we start designing, let's get to know your business from the inside out. Together we'll build a foundation of who your target audience is, what sets you apart from others in your industry, and what you uniquely offer to your customers.


DESIGN

Now that we've built a foundation, the inspiration is flowing! It's time to dive into designing your logo and establishing your brand style. Then we can move onto other visual elements that complete the package — business cards, social media profiles, and more.


BUILD OUT

Looking to take your new look a little further? Whether it's a website, a brochure, or social media graphics, we can work together to design and build all the visual elements your new brand needs to thrive in your industry.

 

“Alison has been my digital angel! Her creativity and expertise in design allowed me to take all of my hundreds of ideas and execute my website in 8 weeks! Our chats and emails were super efficient and when she said she was going to do something, she did it. With an 8-week timeline we were able to take my existing website/blog and convert it to a much cleaner updated version. It was an overhaul and I appreciate Alison’s efficiency and the way she un-complicated the whole process. She kept me on a timeline and accountable and I could not be more thrilled with my new functional and beautiful virtual home.” 

— Natasha Bell, The Healthy Ginger

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  Little Ice Tribe   Little Ice Tribe believes that hockey gear goes beyond the rink and your little hockey players should have cute threads, an alternative to traditional team jerseys. That's why we paired up to design stylish apparel for the little hockey player in your home that they can rock outside of the rink.  I worked with Little Ice Tribe to design a hockey-inspired logo and brand, carry that over into a functional e-commerce website, and to create a variety of t-shirt designs for men, women, and children based on Natasha and Becky's original hockey sayings.

Little Ice Tribe

Little Ice Tribe believes that hockey gear goes beyond the rink and your little hockey players should have cute threads, an alternative to traditional team jerseys. That's why we paired up to design stylish apparel for the little hockey player in your home that they can rock outside of the rink.

I worked with Little Ice Tribe to design a hockey-inspired logo and brand, carry that over into a functional e-commerce website, and to create a variety of t-shirt designs for men, women, and children based on Natasha and Becky's original hockey sayings.

  The Healthy Ginger   Natasha Bell, aka The Healthy Ginger, is a nutritionist who is passionate about health and wellness. She works daily to help women prioritize balanced living for themselves and their families.  Natasha came to me looking for a new brand and an updated look for her blog and website. Following the launch of her website, we worked together to develop her first online program,  The Thriving Mom Project , including printable sheets and the "I Am A Thriving Mom" manifesto.

The Healthy Ginger

Natasha Bell, aka The Healthy Ginger, is a nutritionist who is passionate about health and wellness. She works daily to help women prioritize balanced living for themselves and their families.

Natasha came to me looking for a new brand and an updated look for her blog and website. Following the launch of her website, we worked together to develop her first online program, The Thriving Mom Project, including printable sheets and the "I Am A Thriving Mom" manifesto.

  Elaine Hoffman Art   Elaine Hoffman is a Toronto artist. Through non-objective imagery, she captures everyday moments in a type of visual poetry. The paintings are meant to be strong, passionate and strive for beauty.  When Elaine was ready to update her website, I worked with her to renew her entire brand, design a variety of print materials, and build a new website. With a modern and clean approach overall, each of Elaine's paintings now has an opportunity to be properly showcased in her digital space.

Elaine Hoffman Art

Elaine Hoffman is a Toronto artist. Through non-objective imagery, she captures everyday moments in a type of visual poetry. The paintings are meant to be strong, passionate and strive for beauty.

When Elaine was ready to update her website, I worked with her to renew her entire brand, design a variety of print materials, and build a new website. With a modern and clean approach overall, each of Elaine's paintings now has an opportunity to be properly showcased in her digital space.

 
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“Alison has been such a huge asset for our growing business. From the moment we had the idea to launch our online shop she was engaged, creative and always punctual when returning our work. We love that she follows through on her timeline and helps keep us on time and budget. She has been able to help design and launch our online shop, help in the creative process with some of our products, create and apply newsletter opt-in forms, promotions and so much more. We truly can not say enough about having her as a part of our team and allowing us to grow and stick to our genius, while letting her do her magic and take that off of our plate. Thank you Alison for all that you have done!” 

— Becky + Natasha, Little Ice Tribe

 
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I'm booking for Summer 2018 and would love to work with you!